The Concept Known For ‘The Never-Ending Line’ Signs Deal To Expand Throughout Arizona
After being in business for more than 25 years, The Halal Guys is expanding from New York City’s most popular food cart to multiple highly successful brick-and-mortar locations throughout the United States. The fast casual concept, known for its never-ending lines and a menu offering a mix of various Middle Eastern dishes, has already been well received in Houston, Chicago, Dallas, and California. This winter, residents of Arizona will be able to enjoy gyro sandwiches, chicken-and-rice platters and the famous white sauce.
The NYC-based concept has signed a deal with Fransmart, who is known for building other popular concepts such as Five Guys, to bring franchised units to all of the major markets of Arizona. The first location is anticipated to open in early January 2017 at 1015 S Rural Rd., Ste 104 Tempe, Arizona, 85281, near Arizona State University.
“We are excited about our Tempe location for several factors. One reason is because our brand was in-part made famous by college kids from NYU, LaGuardia, and Columbia who were looking for a filling, affordable, and tasty meal and Arizona State University is a perfect counterpart on the west coast. And secondly on a personal level, ASU is my alma mater and I have a lot of love for the school, fraternities and associations I was a part of,” said franchisee AJ Ahmad.
The Halal Guys aim to be different and encourage patrons across America to ditch burgers for something unique. They pride themselves on only using high-quality products like their chicken, which has never been frozen and is marinated and seasoned overnight, then cooked and chopped on the grill and served directly to their plate to ensure a crave worthy meal that’s piping hot. The Halal Guys’ mission is to ensure that every customer leaves happy, with a smile on their face and a satisfaction that brings them back again.
The Halal Guys grew from its humble beginnings as a food cart on the streets of New York City to a global icon known as the largest American halal street food concept in the world. This Manhattan-based landmark was created by three like-minded men from Egypt who came to America in search of a better life. When Mohamed Abouelenein, Ahmed Elsaka and Abdelbaset Elsayed noticed many Muslim cab drivers in New York were looking for a place to buy meals in Manhattan, they created their first food cart and quickly grew into a leading tourist and native New Yorker destination for American Halal fare. In 2013, The Halal Guys were ranked the most popular food truck reviewed on FourSquare and the third most Yelped restaurant in the United States in 2014.
Among being awarded the 2014 Multicultural Award at The 5th American Muslim Consumer Conference, The Halal Guys have also been recognized by TIME Magazine, Entrepreneur Magazine, The New York Times and The Huffington Post. For more information, visit: www.53rdand6th.com, www.thehalalguysfranchise.com.
For updates on the Arizona locations follow them on Instagram.