The Newest Restaurant Will Serve Guests in Singapore
Expanding its already significant global presence, Cajun Global LLC, franchisor of Church’s Chicken and Texas Chicken, hit a milestone by opening its 500th international restaurant. On Sept. 20, Select Group, franchisee for Texas Chicken in Singapore, opened the 500th international location at Resort World Sentosa. Texas Chicken first entered the Singapore market under the leadership of Vincent Tan, the Founder and Managing Director of Select Group, who has held the franchise for Texas Chicken Singapore since 2010. To date there are 13 Texas Chicken restaurants in Singapore.
The renowned chicken chain first entered the international market in 1979 with Church’s Chicken in Vancouver, Canada. Today the Church’s Chicken and Texas Chicken brands operate in 24 countries throughout the Americas, the Middle East, Black Sea Basin, and Asia-Pacific, the fastest growing region.
“We are excited to continue our global expansion of the Church’s Chicken and Texas Chicken brands, and our 500th opening is a testament to our ability to do just that,” said Tony Moralejo, Executive Vice President of International Business and Global Development at Texas Chicken/Church’s Chicken. “We have a proven expansion strategy of identifying the best franchisees and selecting the best markets for growth, and we pride ourselves on serving the best fried chicken and biscuits in the world. We congratulate Vincent Tan on his continued success and thank him for being one of the early pioneers who has led Texas Chicken’s success in the Asia-Pacific region.
While Cajun Global’s largest and most established market is the Americas, Asia has quickly expanded from a one-country business in Indonesia to eight countries, with the most aggressive growth in the Malaysia and Thailand markets. Texas Chicken entered the Malaysia market in 2013 and has experienced rapid growth and acceptance in the region. The brand is preparing for the opening of its 30th restaurant in Malaysia and has plans to open a new restaurant every four-to-six weeks. The most recent expansion for the Texas Chicken brand in the Asia-Pacific region was Thailand in November 2015, opening six Texas Chicken restaurants in less than a year.
“International expansion is key to strengthening the Church’s Chicken and Texas Chicken brands as household names overseas, and we’ve had great success in making this a reality,” Moralejo stated. “Aggressive growth, building an emotional connection with our guests and serving best-in-class fried chicken and biscuits are key driving forces behind the successful international expansion of our brands.”
In 2016, Cajun Global will open Texas Chicken restaurants in four new countries – Laos, Pakistan, Oman and Bahrain and plans to open 65 new international restaurants in 2017. With the number of new country commitments, the brand is on track to open 100 international restaurants annually – starting in 2018 and will continue extensive growth for years to come.
Founded in San Antonio, TX in 1952 by George W. Church, Church’s Chicken, along with its sister brand Texas Chicken outside of the Americas, is one of the largest quick service chicken restaurant chains in the world. The brands specialize in Original and Spicy Chicken freshly prepared throughout the day in small batches that are hand-battered and double-breaded, Tender Strips, sandwiches, honey-butter biscuits made from scratch and freshly baked, and classic, home-style sides all for a great value. Church’s Chicken and Texas Chicken have more than 1,650 locations in 25 countries and global markets and system-wide sales of more than $1 billion. For more information, visit www.churchs.com. Follow Church’s on Facebook at www.facebook.com/churchschicken and Twitter at www.twitter.com/churchschicken.