East Coast Wings & Grill Appoints Frank Walsh to Director of Unit-Level Field Operations



East Coast Wings & Grill, an upscale, award-winning chicken wing franchise, recently announced the appointment of Frank Walsh to Director of Unit-Level Field Operations.

In his new position, Walsh will be responsible for analyzing unit-level procedures, specifically identifying and eliminating poor practices at the unit level that could ultimately affect store performance. In collaboration with the brand’s new Unit-Level Economics/Quality Assurance division, he will play a key role in assisting franchisees in delivering stronger revenue and EBITDA growth by ensuring unparalleled operational support and maximum profitability at the unit level.

“Frank’s appointment is part of our effort to strategically move talent into roles that will enhance the brand’s ability to service our franchisees and drive the bottom line,” said Sam Ballas, CEO of East Coast Wings & Grill. “Frank has shown an impeccable knack for streamlining our already tight unit-level operations and procedures. He understands our long term vision and is dedicated to helping sustain and grow our system. We look forward to his continued success with East Coast Wings & Grill for years to come.”

Walsh joined East Coast Wings & Grill in June of 2013 as a member of the company’s Field Division, where he was responsible for coordinating franchise unit inspections and consultations. Walsh also served as a liaison to the company’s Director of Training and National Director of Unit-Level Economics to ensure quality and consistency with new unit drawings, red zone units and new unit training. Coming from a family line of restaurant ownership, Walsh will leverage his past experiences and degree in Hospitality Administration and Management from East Carolina University to further establish East Coast Wings & Grill as one of the strongest concepts of its kind.

“I couldn’t be more excited about my new position and am eager to play a larger role in enhancing a franchise network that is poised for aggressive growth,” said Walsh. “I look forward to utilizing my past experience in the restaurant and hospitality industries, in collaboration with East Coast Wings & Grill’s superior brand and business model, to take the company to the next level as we expand throughout the country.”

Walsh’s appointment comes after an impressive year for East Coast Wings & Grill. Continuing to outperform others in the casual dining segment, the flourishing brand has achieved ten years of positive same-store sales and is set to average more than 23 percent new unit growth in 2014. With 30 locations, East Coast Wings & Grill has signed agreements to almost triple its store count over the coming years.

East Coast Wings & Grill Appoints Frank Walsh to Director of Unit-Level Field OperationsEast Coast Wings & Grill, a fast growing casual dining chicken wing franchise, has 30 locations and has signed agreements to add 94 new restaurants across the country within the next few years. The franchise concept not only caters to the chicken wing lover by offering 75 different flavors of chicken wings in any of nine heat intensities, but also salads, wraps, sandwiches, burgers and more, all using fresh, not frozen ingredients. To learn more about the franchise concept or about exciting franchise opportunities please visit www.eastcoastwingsfranchise.com for more information.