But all of that changes when you cross the border.
In international markets, where chains have to adapt to local tastes, some of America’s most familiar fast-food items are hardly recognizable.
Take Pizza Hut. In Japan, one popular pie is topped with prawn, squid, tuna, mayonnaise, broccoli, onions and tomato sauce. Another mixes teriyaki chicken with corn, seaweed and mayonnaise. In South Korea, customers can get their pie crust stuffed with sweet-potato mousse; in the Middle East, customers can get a crust with cheeseburgers embedded in it.