Krispy Kreme Doughnut Corporation announced today that it has entered into an agreement with Citymax Hotels Pvt. Ltd. for the development of 80 franchise Krispy Kreme retail shops in the next 5 years across the South and West regions of India. Citymax Hotels Pvt. Ltd. is part of the Dubai-based Landmark Group, one of the largest and most respected retailers in India and the Middle East.
“With Citymax Hotels Pvt. Ltd., we have found a franchise partner with a true passion for the Krispy Kreme brand and our world famous products,” said Jeff Welch, Krispy Kreme president, international. “We believe that their unique and sound understanding of the Indian consumer, combined with their years of successful business experience across a variety of retail concepts, is a strong asset for them as they establish the Krispy Kreme brand in the South and West regions of India.”
“We are excited and pleased to introduce Indian consumers to Krispy Kreme – the brand that pioneers a one-of-a-kind experience in premium-quality doughnuts and coffee,” said Mr. Vishal Sawhney, President of Citymax Hotels Pvt. Ltd. “The addition of Krispy Kreme to our current portfolio of brands allows us to give customers even more choice and variety. Our strong existing footprint and understanding of consumer dining habits, combined with the unique strengths of the Krispy Kreme brand, will help us to popularize Krispy Kreme doughnuts among India’s brand savvy customers.”
The Krispy Kreme Original Glazed doughnut can be found in over 690 stores in 21 countries, including Australia, Bahrain, Canada, China, Dominican Republic, Indonesia, Japan, Kuwait, Lebanon, Malaysia, Mexico, the Philippines, Puerto Rico, the Republic of Korea, Qatar, the Kingdom of Saudi Arabia, Thailand, Turkey, the United Arab Emirates, the United Kingdom and the United States.
Citymax Hotels Pvt. Ltd. is a licensed franchisee of Krispy Kreme Doughnut Corporation for the South and West regions of India. Citymax Hotels Pvt. Ltd. is part of the Dubai-based retail giant Landmark Group, one of the largest and most respected retailers in India and the Middle East. The group is well known for its Lifestyle chain of retail stores in India. Bringing customers a variety of choices, Citymax Hotels Pvt. Ltd. operates food and beverage entities and the largest entertainment centres across the country.