Longtime Friends Expand Their Dickey’s Barbecue Business to Fresno



Longtime Friends Expand Their Dickey's Barbecue Business to FresnoNew Location Opens with Three Day Grand Opening

Longtime Friends Expand Their Dickey's Barbecue Business to FresnoBusiness partners and childhood friends, Bryan Roche and Kevin Roche know a thing or two about the franchise business.  Prior opening Dickey’s Barbecue Pit locations throughout southern California they ran several KFC locations. On Thursday, November 20 at 11 a.m., the Roche’s open their newest Dickey’s Barbecue Pit in Fresno with a three day grand opening celebration.

“We’re excited about the first Fresno location – we know our Texas-style barbecue is going to be a big hit,” said multi-unit owner, Bryan Roche. “Dickey’s Barbecue is gaining brand recognition throughout the United States, especially in California – it’s a great time to be part of this incredible franchise opportunity.”

The party kicks off on Thursday when the first 50 dine-in guests get gift cards worth up to $50. On Friday, Dickey’s Barbecue offers all day merchandise giveaways including t-shirts, sunglasses and more. On Saturday, from noon to 2 p.m. customers can stop by for radio station Mega 97.9 and $2 pulled pork barbecue sandwiches. One lucky winner will receive a $500 gift card and three winners will receive free barbecue for an entire year.

Dickey’s Barbecue Pit in Fresno is located at 6611 N Riverside Drive, Suite 106 and the phone number is 831.636.7427. You can keep up with this location on Facebook.

For Dickey’s Barbecue franchise opportunities call (866) 340-6188 or visit www.dickeysfranchising.com.


Dickey’s Barbecue Restaurants, Inc., the nation’s largest barbecue chain was founded in 1941 by Travis Dickey with the goal of authentic slow smoked barbecue. Today, all meats are still slow smoked on-site in each restaurant living up to the company tagline, “We Speak Barbecue.” The Dallas-based family-run barbecue franchise offers a quality selection of signature meats, home style sides, tangy barbecue sauce and free kids’ meals every Sunday. The fast-casual concept has expanded to over 450 locations in 42 states. This year Dickey’s Barbecue was recognized for the third year by Nation’s Restaurant News as a “Top 10 Growth Chain” and by Technomic as the “Fastest-growing restaurant chain in the country.” For more information, visit www.dickeys.com or for barbecue franchise opportunities call 866.340.6188.