Pita Pit USA has selected evok advertising of Orlando, Florida as its exclusive advertising agency of record. Evok, a national full-service advertising agency, will execute U.S. advertising across all channels including creative, strategic marketing, and digital strategy. Evok was selected after a national search of agencies with a specialty in QSR and fast-casual restaurants.
Pita Pit was founded in 1995 recognizing shifting consumer demands for a fresh, healthier alternative to traditional fast food. At Pita Pit, customers get to build personalized pitas from endless combinations of flavorful ingredients in a fun, casual atmosphere. With the award-winning work of evok advertising, and Pita Pit’s unconventional way of thinking and fresh approach to food, the fast casual restaurant is positioned to significantly expand its branding and awareness.
“The decision to extend our partnership with evok advertising was based on the agency’s unique understanding of our brand and their innovative work,” said Corey Bowman, President of Pita Pit, Inc. “In addition, evok brings us experienced strategy to digital and creative marketing as well as a deep understanding of the quick service industry which makes them a great partner as we elevate Pita Pit’s position in the marketplace.”
“We are very excited about our new relationship with Pita Pit and look forward to helping them achieve all their goals,” said Larry Meador, evok advertising CEO. “Our agency continues to diversify our portfolio, focusing on brands seeking a full-service, integrated partnership on a national level.”
Evok advertising, recognized among the top advertising and public relations agencies in Central Florida, is listed in Forbes as a top-100 global agency that “knows social media and Google” and the number one followed I-Brand agency on Twitter according to BlogAds.
Since opening its first restaurant in the U.S. in 1999, Pita Pit Inc. has continued to be one of the fastest-growing fast-casual restaurant franchises in the country. Offering a healthier and tastier alternative to traditional fast food, Pita Pit’s fresh, made-to-order pita sandwiches feature a variety of lean grilled meats, fresh vegetables, flavorful cheeses, and zesty sauces all rolled up in a unique and convenient package. The company was founded in Ontario, Canada in 1995 and Pita Pit Inc. was acquired in 2005 by the Coeur d’Alene, Idaho-based Pita Pit USA. Now boasting more than 600 locations across 11 countries, Pita Pit is recognized as No. 1 in its category in Entrepreneur Magazine’s Franchise 500. Simply put, Pita Pit is Fresh Thinking and Healthy Eating. Learn more at www.pitapitusa.com.