Restaurant Chain Growth Report 8/7/12



Growing Concepts
Concepts that have grown by at least 5% (if less than 50 units).

Richmond, VA-based RICHMOND RESTAURANT GROUP (founded 1995) has increased by 1 unit for the Hard Shell concept, from 1 to 2 (100% concept growth).  Other concepts include Delux Diner & Lounge (1), Europa Italian Café & Tapas Bar (1), The Hill Café (1), and The Water Grill (1).  Overall company increase was from 5 to 6 (20% growth).  These are mostly upscale concepts, serving multiple cuisines.  Restaurants have full bar service and average seating for about 80.  Catering and banquet rooms are available.  All the restaurants are in VA.

Columbus, OH-based SUNNY STREET CAFÉ (founded 1985) has increased by 1 unit, from 13 to 14 (8% growth).  This family/casual concept is open for breakfast and lunch, specializing in breakfast foods.  Units seat about 150 and offer catering service.  Locations are franchised and trade in MO, OH, and TX.

Bronx, NY-based ROBERTO’S RESTAURANT has increased by 1 unit for the Zero Otto Nove concept, from 1 to 2 (100% concept growth).  The company also operates two Roberto restaurants.  Overall company increase was from 2 to 3 (50% company growth).  These are upscale Italian restaurants, open for lunch and dinner, with a $15-$50+ per person check average.  The restaurants have full bar and seat about 70.  Banquet services are available.  All the restaurants are located in NY.

JOHNNY’S LUNCH based in Scottsdale, AZ (founded 1936) has increased by 1 unit, from 8 to 9 (13% growth).  These are quick serve restaurants with seating for around 40.  Meal periods are lunch and dinner.  Per person check average is around $2-$6.  Locations are in CA, MI, NY, OH and PA.

WILD WING CAFÉ of Mt Pleasant, SC (founded 1990) has increased by 1 unit, from 33 to 34 (3% concept growth).  The company also has a second concept called Red’s Icehouse (2).  Overall company growth is from 35 to 36 (3% company growth).  These are family/casual restaurants with full bar and seating for around 250.  Per person check average is around $6-$15+.  Meal periods are lunch and dinner.  Catering and banquet services are offered.  Locations are more than 60% franchised and are in FL, GA, NC, SC, TN, TX and VA.

TIJUANA FLATS BURRITO COMPANY based in Maitland, FL (founded 1995) has increased by 8 units, from 74 to 82 (11% growth).  These are fast casual Mexican restaurants with seating for around 80.  Beer and wine are served.  Per person check average is around $4-$10.  Catering and franchising are offered.  Locations are in FL, IN, NC, PA and VA.

Emerging and Re-emerging Concepts
Concepts with 20 units or less who grew by at least 2 units.

Virginia-based LOS TOLTECOS AUTHENTIC MEXICAN FOOD has increased by 2 units, from 5 to 7 (40% growth).  This is a family/casual Mexican concept, open for lunch and dinner.  Per person check average is $6-$15+.  The restaurants have full bar service and seating for about 200.  All locations are in VA.

Albuquerque, NM-based PIZZA 9 (founded 2008) has increased by 3 units, from 7 to 10 (43% growth).  These quick serve pizzerias are open for lunch and dinner.  Units have limited seating and offer catering, delivery, and drive-thru services.  Stores are franchised and trade in NM.

PERSY’S PLACE of Middleboro, MA (founded 1982) has increased by 4 units, from 5 to 9 (80% growth).  These are family/casual restaurants with seating for around 100.  Breakfast and lunch are served.  Per person check average is around $4-$10.  All locations are in MA.

MY BIG FAT GREEK RESTAURANT based in Phoenix, AZ (founded 2002) has increased by 2 units, from 15 to 17 (13% growth).  These are family/casual Greek restaurants with full bar and seating for around 100.  Meal periods are lunch and dinner.  Per person check average is around $8-$20.  Catering and banquet services are available.  All locations are in AZ.

Repeat Growers
Concepts previously written about in the past 18 months.

Atlanta, GA-based STEVI B’S PIZZA (founded 1996) has increased by 3 units, from 47 to 50 (6% growth) and entered into VA.  This is a pizza buffet concept, open for lunch and dinner.  Per person price range is $6-$12 and seating is for about 175.  Private party services are available.  All locations are franchised and trade in AL, FL, GA, MI, OH, PA, SC, TN, VA, and WI.  We last featured this concept on 6/14/11 (18% growth) and on 12/6/11 (2% growth).

Houston, TX-based ALONTI CAFE & CATERING (founded 1974) has increased by 1 unit, from 33 to 34 (3% growth).  The restaurants are fast casual sandwich shops, open for breakfast and lunch hours.  Per person price range is $4-$10.  Units seat about 100 and specialize in catering and delivery.  Online ordering is also available.  Trading areas are IL and TX.  We last wrote about this concept on 4/19/11 (10% growth).

PINKBERRY headquartered in Los Angeles, CA (founded 2005) has increased by 65 units, from 137 to 202 (47% growth).  These are quick serve yogurt shops with seating for around 50.  Catering, delivery and online ordering are offered.  Franchising is available.  Locations are in BC, CA, CO, CT, DC, FL, GA, HI, IL, LA, MA, MI, NC, NY, OH, RI, TN, TX and VA.  We wrote about this concept on 9/27/11 when they had 9% growth.

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