Unusually warm spring brings favorite picnic food pairing to menu
After the warmest March on record and with outdoor activities just around the corner, Boston Market is giving guests an early taste of their favorite seasonal dishes. The restaurant chain is offering its BBQ Ribs & Chicken meal, served with two sides and fresh cornbread, for $12.99 (prices may vary in some restaurants). The experts on home style cooking have mastered the slow roasting of St. Louis style ribs, which are slathered in a sweet, peppery barbecue sauce.
“The time it takes to prepare great tasting ribs is the main reason that people don’t enjoy them more often, so we’re happy to make it as easy as a visit to a Boston Market restaurant,” said Boston Market CEO George Michel, also known as The Big Chicken.
Michel was referencing a finding from a new, national survey on ribs commissioned by Boston Market. The survey also found that rib lovers prefer the pairing of ribs and chicken (54%) two to one over ribs and pulled pork (21%) and ribs and grilled burgers (21%).
First offered in 2013, the BBQ Ribs menu item has become a guest favorite at Boston Market, especially when paired with the signature Rotisserie Chicken.
“We’re delighted to offer two summertime favorites – ribs and rotisserie chicken – side by side at such a great value,” said Michel.
Boston Market’s St. Louis style seasoned ribs are slow-roasted and exceptionally meaty. The brand found that a ¼ rack of the St. Louis variety yielded almost 2 ounces more meat than a ½ rack of baby back ribs from other fast casual competitors.
And what sides will be requested most often to complete the ribs and chicken meal? Ribs lovers say that sweet corn (34%) and mac & cheese (20%) are their top choices, according to the survey.
Along with every other item on the Boston Market menu, the BBQ Ribs & Chicken meal is real food that’s carefully prepared, affordable and without compromise. It’s all part of the restaurant’s promise to deliver an experience that is all good.
For menus and additional information, visit BostonMarket.com.