Posted on May 28, 2020.
Guests in Atlanta and Columbus to Enjoy Plant-Based Version of the Signature Krystal Burger Krystal, the Southeastern fast food chain known for its consistent, affordable and downright delicious meals, is teaming up with Impossible Foods to offer the Impossible Krystal, made with the plant-based patty. Starting today, Krystal begins testing […]
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Posted on May 26, 2020.
New Sandwich Featuring Cheese, Bacon and a Fresh-Cracked Fried Egg Available Now Krystal guests are no strangers to the use of fresh-cracked eggs in the fast food chain’s beloved 3-Egg Plate Breakfast. And now they’ll also enjoy that same fresh quality in the Hangover Krystal. The delicious new Krystal offering […]
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Posted on May 22, 2020.
The Original Quick-Service Restaurant Chain Reveals New Equity Partners Krystal Restaurants LLC has been acquired by funds managed by affiliates of Fortress Investment Group LLC (”Fortress”) and its operating partner, Golden Child Holdings, effective Monday, May 18. “The new partnership is excited to continue growing the brand, maintaining an overriding […]
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Posted on May 1, 2020.
Locations throughout the Southeast provide meals to health care employees, first responders and more Krystal is committed to giving back to the communities it serves. Over the past few weeks, numerous locations in the Southeast have been donating their crowd-pleasing meals to health care workers, first responders and food bank […]
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Posted on April 23, 2020.
Redesigned location is open for drive-through and delivery starting April 23, 2020 The Krystal Company announces the reopening of the Krystal restaurant located at 24787 John T. Reid Parkway, Scottsboro, Alabama, after a complete “scrape and rebuild” that razed the existing building and replaced it with a new prototype. The […]
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Posted on March 11, 2020.
In Steady Work, author and former Starbucks’ Regional Manager Karen Gaudet offers astute business guidance and a heartfelt personal story about how “Playbook,” a continuous improvement business system, revitalized the retailer during the global financial crisis and helped employees in Newtown, CT, get through the worst week of their lives. […]
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Posted on February 6, 2020.
For the third straight year, Chick-fil-A and In-N-Out hold the top two spots on Sandelman’s prestigious Awards of Excellence. The awards recognize the restaurants with the highest overall ratings and individual attribute ratings across all media markets fielded throughout the year. The restaurants that made the top 10 include a […]
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Posted on October 30, 2019.
Refranchising initiative next step in transformation of legacy brand The Krystal Company plans to refranchise approximately 100-150 company-owned restaurants to well-capitalized multi-unit operators as part of its ongoing business and fleet revitalization. To that end, Krystal has engaged The Cypress Group, a specialized investment banking firm, to manage the refranchising […]
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Posted on October 16, 2019.
Global organization recognizes Krystal for enterprise-wide human resources initiative The Krystal Company has received international recognition for its best-in-class practices from the Association for Talent Development (ATD), the professional membership organization supporting those who advance the knowledge and skills of employees worldwide. Krystal was one of 59 recipients of the […]
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Posted on September 24, 2019.
Trending Southern flavor adds zest to beloved fast-food restaurant’s fan favorite The Krystal Company is rolling out its Nashville Hot Chik systemwide on Monday, Sept. 30 as a stand-alone menu item and as part of Krystal’s Pick 5 for $5.55 promotion. Krystal’s Nashville Hot Chik is inspired by the famous […]
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Posted on September 12, 2019.
Slider Joint, LLC to open new Krystal restaurant in Jonesboro The Krystal Company is partnering with veteran franchisees Anand “Andy” Patel and Kalpesh “Junior” Das of Slider Joint, LLC to bring Krystal back to Jonesboro, Arkansas. Adding franchisees and expanding territory are key elements of Krystal’s revitalization plan unveiled by […]
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Posted on August 7, 2019.
Price is just one component of perceived value. The value equation is complicated, and restaurant operators have several different variables to maneuver as they try to maximize value. The lowest priced offers, which are usually from fast-food restaurants, don’t always have the strongest resonance on value perception. More and more […]
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Posted on June 19, 2019.
Southeastern burger icon launches industry first to make Krystal cravings even more affordable The Krystal Company launched an incredible dine-in deal over Father’s Day weekend – the first of its kind in the hamburger QSR industry. The South’s favorite fast food is featuring All-You-Can-Eat original Krystal burgers and fries for […]
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Posted on February 15, 2019.
A variety of long-time favorites and new winners are included in Sandelman’s highly coveted Awards of Excellence this year. Chick-fil-A and In-N-Out enjoy the top spots for the second straight year with the highest overall excellent ratings culled from more than 3.7 million attribute ratings. Top Ten Quick-Service Restaurant Chains […]
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