Superior Sandwich Brand to Donate Trademark PBJs to Those in Need for Every ‘Thank You Turkey’ Sold in November and December
Which Wich Superior Sandwiches, the rapidly expanding sandwich concept, is proud to announce its latest limited-time ‘Bag 8’ menu feature for November and December. The brand currently offers customers 10 ordering bag options, used to organize the different sandwiches offered. Bag 8 is used to showcase Which Wich’s rotating option. Next up is a wich designed to show gratitude and give back to the community: a Thank You Turkey wich, complete with all the fixings from a traditional holiday dinner. The Thank You Turkey will be available at Which Wich locations across the country beginning Monday, November 9 and run through December.
The ‘Thank You Turkey’ is an amped up version of the brand’s classic turkey sandwich, featuring thick-sliced turkey, stuffing, cranberry sauce and cream cheese. Fans can also add a pumpkin pie shake and sweet potato chips for a complete holiday meal.
On the back of each new Thank You Turkey ordering bag, fans will find a message from Which Wich founders Jeff and Courtney Sinelli, expressing the brand’s gratitude and asking fans to write down what they’re thankful for. The bags will then be hung on the community wall in each Which Wich location, creating a growing wall of thanks throughout November and December. For each Bag 8 Thank You Turkey purchased, Which Wich will also donate a Peanut Butter & Jelly (PBJ) to someone in need in that restaurant’s local community through Project PB&J.
“Our specialty Bag 8 options are always fan favorites, but this one is much closer to the heart of the mission of Which Wich,” said Jeff Sinelli, CEO and Chief Vibe Officer of Which Wich. “Through Project PB&J, our loyal fans have the opportunity to help make a difference in the lives of those in need in their own communities. This Bag 8 is our way of saying thank you to everyone helping us give back during the holiday season.”
Founded on the idea that a simple peanut butter and jelly sandwich can truly change the world, Project PB&J helps bring comfort and comfort food to those in the world who need it, from those affected by natural disasters to local organizations that could use a helping hand. Which Wich plans to donate more than 100,000 additional PBJ sandwiches in communities across America by the end of 2015 as part of a larger goal to surpass more than 1 million total donations worldwide.
Like its menu, Which Wich is also expanding, both in the U.S. and abroad. By the end of 2015, 83 new restaurants will open their doors, as Which Wich continues to attract experienced franchising veterans who see the unique growth opportunities presented by the brand.
Which Wich currently has locations in 38 states and the United Arab Emirates, Mexico, Panama, Guatemala and Qatar. New territories are now available across the United States with a heavy focus in markets like Chicago, Phoenix, Salt Lake City, Las Vegas, New Orleans and Washington D.C./Baltimore. The brand also has aggressive international expansion plans to close out 2015, with new openings scheduled in Bahrain, Kuwait, Lebanon and Saudi Arabia.
To learn more about Which Wich franchise opportunities, visit www.whichwichfranchising.com.
Which Wich Superior Sandwiches was founded in Dallas in late 2003 by restaurant entrepreneur, Jeff Sinelli. The national sandwich franchise chain is best known for its customizable sandwiches, creative ordering system, and personalized sandwich bag. In 2014, QSR named Which Wich one of their “2014 Best Franchise Deals” and Forbes listed Which Wich as one of their 2014 “30 Best Franchises To Buy.” Which Wich is also the recipient of the 2015 Nation’s Restaurant News MenuMasters “Healthful Innovations” award. Which Wich currently has 400 locations open or in development in 38 states and 10 countries. For more information, visit www.whichwich.com.