Denny’s Announces New Partnership With St. Jude Children’s Research Hospital

Denny's Announces New Partnership With St. Jude Children's Research Hospital

Funds raised will support treatment and research of childhood cancer, other life-threatening diseases

Denny’s Corporation (NASDAQ: DENN), one of the world’s largest full-service family dining chains, today announced a new partnership with St. Jude Children’s Research Hospital, which is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases.

Starting today, Denny’s will donate a portion of the proceeds to St. Jude for every meal ordered off the Denny’s kids’ menu to support the lifesaving mission of St. Jude: Finding cures. Saving children. The kid’s menu was designed with artwork created by St. Jude patient Marleigh, who has since completed her treatment for acute lymphoblastic leukemia (ALL).

“St. Jude is a special and inspiring institution, and there are so many families who have been touched by cancer and sickle cell disease that we knew Denny’s could help make a difference,” said John Dillon, Chief Brand Officer and Executive Vice President at Denny’s. “Together, we will fund important medical research and treatment that will help those who need it most – the children with cancer and other catastrophic diseases.”

Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to more than 80 percent since it opened nearly 60 years ago. St. Jude won’t stop until no child dies from cancer.

“We are elated that artwork designed by St. Jude patient, Marleigh, will be featured on the kids’ menu in Denny’s restaurants all across the United States,” said Richard C. Shadyac Jr., President and CEO of ALSAC, the fundraising and awareness organization for St. Jude Children’s Research Hospital. “Marleigh is an extraordinary young girl. Her journey has not been easy, just like the thousands of children treated each year at St. Jude. Denny’s ongoing commitment to donate proceeds from every kids’ menu sale, from every restaurant across the nation, can make a difference in the lives of kids like Marleigh and help ensure that no family ever receives a bill from St. Jude for treatment, travel, housing or food because we believe all a family should worry about is helping their child live.”

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