As the brand celebrates its 75th Anniversary, it brings two of the country’s oldest restaurant institutions together under one roof
Today, Frisch’s Big Boy announces the pairing of two of America’s most famous and long-standing menu items, the Big Boy burger, and the Nathan’s Famous hot dog. To kick off National Hot Dog Month beginning July 1, all Frisch’s Big Boy locations will carry the Nathan’s Famous 100% all-beef natural casing hot dog, the same hot dog proudly served at Nathan’s Famous restaurants, including the original Coney Island location. It’s also made with the same secret spice recipe dating back over a century, and the same coveted hot dog used annually at the Nathan’s Famous Hot Dog Eating Contest on July 4th.
“We are thrilled to connect with such a storied brand as Nathan’s Famous to offer their world-renowned hot dog at all of our locations starting July 1,” states Jordin Nabi, Vice President of Marketing at Frisch’s Big Boy. “This is an exciting year for Frisch’s as we celebrate our 75th Anniversary, and the opportunity to unite two iconic brands under one roof is just the icing on the cake for this momentous year.”
All locations in Indiana, Kentucky, and Ohio will serve Nathan’s Famous hot dogs beginning on July 1. Toppings include chili, cheese, diced onions, sauerkraut, and bacon.
“At Nathans’s Famous, we are always seeking opportunities to make our world-famous hot dogs more available to our fans around the U.S.,” states Phil McCann, Vice President of Marketing at Nathan’s Famous. “We are excited to team up with Frisch’s and bring Nathan’s to hot dog lovers in the Midwest.”
To learn more about Frisch’s Big Boy, visit www.frischs.com.
To learn more about Nathan’s Famous, visit www.nathansfamous.com.
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