Popular bakery café hosts weekend-long grand opening full of contests, prizes and giveaways
Its aroma is unmistakable, its taste tantalizing. The mouthwatering allure of chocolate chip cookies has been baked into the fabric of American culture thanks to generations of mothers and grandmothers who served them up with love.
Fortunately, children of all ages can now relive their warm memories of these sweet treats in the San Luis Valley thanks to the arrival of a new Nestlé Toll House Café by Chip. The bakery café, located at 703 Main St. in the heart of downtown Alamosa, will hold its official grand opening celebration from 7 a.m. to 9 p.m. May 2-4, introducing a bevy of confectionary delights to the local restaurant scene.
In addition to its signature cookies, Nescafé Milano coffee and other treats, the café’s grand opening celebration will feature cookie-decorating demos, door prizes, Facebook contests and hours of family fun.
The festivities kick off Friday, May 2, which has also been designated Cancer Center Support Day. All day long, customers may purchase café coupon books for a $10 donation that, along with 10 percent from all the café’s food sales, will be given to the San Luis Valley Regional Medical Center’s Oncology/Infusion Center. The Alamosa County Chamber of Commerce will also join in for a celebratory ribbon cutting at noon and KSLV 96.5 FM will be broadcasting live from 11 a.m. until 1 p.m.
As a member of both the Chamber and the Rocky Mountain Kiwanis, franchise owner Jacki Kennedy knows the keys to running a successful business and the importance of community in Alamosa. Now, she notes, she has best of both worlds thanks to her new Nestlé Toll House Café.
“I don’t know a better way to welcome a new business than by inviting the entire community to join in the celebration,” Kennedy said. “There will be something for everyone here, and the fact that we’ll be helping local cancer patients in the process makes this weekend even sweeter.”
The cookiepalooza will continue with early bird specials on Saturday and Sunday, in which the first 100 customers each day will receive a free mini cookie and a chance to win a 15-inch cookie cake. Chocoholics should stick around for cookie decorating demos at 11 a.m. and 4 p.m. on Saturday and at 3 p.m. on Sunday. Kids can also get their faces painted on Saturday and meet the Nesquik Bunny from 4-6 p.m. on Friday, 9-11 a.m. on Saturday and 1-3 p.m. on Sunday.
Want more? Sport your school’s logo from 5-8 p.m. Saturday or Sunday for Late Night School Pride and get 10 percent off any purchase. Or post a selfie with your favorite Nestlé Toll House treat on the Alamosa café’s Facebook page for a chance to win a free crepe lunch for four.
A special Kids Coloring Page giveaway will also showcase the young artists’ works in the café’s windows during the month of May while letting them enjoy their just desserts with a free mini cookie.
The Alamosa location is the second Nestlé Toll House Café in the state of Colorado. Its covered patio seating makes for a great outdoor dining experience, while its spacious inside and private meeting room space, including free Wi-Fi, is the perfect destination for business luncheons and birthday parties.
Nestlé Toll House Café by Chip is a premiere dessert and bakery café offering customers an unrivaled experience through the use of fine ingredients, indulgent creations, distinct flavor profiles, and the rich tradition of the very best Nestlé brands. Crest Foods Inc., dba Nestlé Toll House Café by Chip, based in Richardson, Texas, is a premiere restaurant franchisor company. The company currently franchises more than 125 bakery cafés in the United States, Canada and the Middle East. The versatile concept has kiosk, in-line mall and street café locations. The first Nestlé Toll House Café opened in 2000. The company has been recognized by Entrepreneur magazine’s “Franchise 500” for the last nine consecutive years through 2014.
For more information please visit www.nestlecafe.com.