Pizza Patrón, widely known for its PIZZA POR PESOS program, has launched a new website dedicated to its franchise opportunity. Found at ownapizzapatron.com, the new site features a wealth of information about the brand, the menu, the investment, the process of becoming a franchisee, and the available development markets.
On the site, visitors will find references about the chain from top media sources around the country, such as the New York Times that said, “Hispanics now have their own pizza chain” and Fox News that said, “The company has grown into a mainstay in the Latin community.” The site also features success stories from Pizza Patrón franchisees around the country.
With 95 locations in four states, Pizza Patrón is currently targeting growth in Arizona, New Mexico, Texas, Oklahoma, Louisiana and Chicago, as well as franchise partners for international development. The new franchising site also features a substantially shortened request-for-information form to make an initial conversation and inquiry easy.
“We’ve taken an aggressive approach this time, we want to make some noise to let everyone know we are franchising again,” said Victor Vazquez, vice president of Business Development for Pizza Patrón. “Pizza Patrón celebrates 30 years in business this year, and we have developed one of the strongest franchise models in the industry. Our ceiling for growth is practically unlimited.”
Including a franchise fee of $20,000, the initial investment to own and operate a Pizza Patrón restaurant starts as low as $211,100. With Pizza Patrón’s ‘Veterans Por Favor’ program, the company fully waives the $20,000 in franchise fees on the first restaurant to qualified, honorably discharged veterans.
“The new site features responsive design; therefore, it is optimized for use on any device,” said Vazquez. “More than 50% of the traffic on our site now comes from mobile devices, and that number is rising.”
The company is promoting its franchise program with digital, print and email advertising designed to drive traffic to the new site.
For more information on Pizza Patrón franchise opportunities, please contact franchise sales manager Isaiah Melendez directly at 972-982-0176 or visit ownapizzapatrón.com.
Since 1986, Pizza Patrón has been committed to making its promise of “Más Pizza. Menos Dinero.” a reality for every customer. From the beginning, the brand has been recognized for its ‘fresh-dough’ pizza, its low prices and its trademark “friendly, bicultural service.” In 2007, the company drew international media attention with its PIZZA POR PESOS program when it began accepting Mexican Pesos at all of its restaurants. In 2012, the company’s PIZZA POR FAVOR promotion that gave free pizzas to anyone who ordered in Spanish sparked international news coverage and lively debate throughout the U.S. Today, Pizza Patrón is the leading Mexican pizza brand in the U.S. and remains dedicated to bringing its unique experience to life with every pizza made, and in every community it serves.