First Watch Debuts Spring Menu, Expands Fresh Juice Bar



First Watch Debuts Spring Menu, Expands Fresh Juice Bar

The Elevated Egg Sandwich

Daytime Café introduces Kale Tonic juice and a fresh take on Eggs Benedict

First Watch Debuts Spring Menu, Expands Fresh Juice BarFirst Watch, the nation’s leading Breakfast, Brunch and Lunch concept, launched its limited-time spring 2015 seasonal menu today nationwide. Like all the traditional First Watch favorites, the spring menu keeps things fresh with locally grown ingredients while introducing new, mouth-watering flavors to celebrate springtime.

First Watch guests can find the following spring offerings in addition to the traditional choices at their local First Watch for a limited time:

The Elevated Egg Sandwich – A fresh, over easy egg with bacon, Gruyere cheese, fresh smashed avocado, lemon crema and arugula on a brioche bun. Served with fresh, seasoned potatoes.

First Watch Debuts Spring Menu, Expands Fresh Juice Bar

Crab Cake Benedict

Crab Cake Benedict – Two crab cakes atop toasted Ciabatta with house-roasted tomatoes, two poached eggs, Hollandaise and fresh herbs. Served with lemon dressed greens.

First Watch Debuts Spring Menu, Expands Fresh Juice Bar

Spring Alpine Frittata

Spring Alpine Frittata – A classic Italian-style omelet with roasted asparagus, thinly-shaved ham, Gruyere cheese, lemon crema and fresh herbs. Served with lemon dressed greens and a toasted Ciabatta crisp.

Alongside the restaurant’s three new menu items, First Watch is introducing another original juice from its Fresh Juice Bar, which was introduced earlier in the year. In addition to the Day Glow juice First Watch debuted in January, guests can now enjoy Kale Tonic – a blend of fresh-juiced kale, Fuji apple, cucumber and lemon.

“Our guests’ responses to our Fresh Juice Bar have been far greater than we anticipated, so we couldn’t stop after offering just one fresh juice,” said Shane Schaibly, First Watch’s corporate chef and director of culinary operations. “They also weren’t shy about letting us know how much they loved the Avocado Toast from our previous seasonal menu, which is why we decided to incorporate the popular smashed avocado recipe into our spring menu with the Elevated Egg Sandwich.”

The spring 2015 offerings will be available until Sunday, May 24.

First Watch Debuts Spring Menu, Expands Fresh Juice Bar

Kale Tonic

First Watch serves its entire menu seven days a week from 7 a.m. until 2:30 p.m. The restaurant also offers guests complimentary newspapers and free Wi-Fi Internet access.

For First Watch franchise information, please visit http://www.firstwatch.com/franchise/.

First Watch specializes in award-winning, made-to-order Breakfast, Brunch and Lunch. A recipient of more than 200 “Best Breakfast” and “Best Brunch” accolades, First Watch offers traditional favorites, such as omelets, pancakes, sandwiches and salads, and unique specialty items like the fan-favorite Chickichanga and Fresh Fruit Crepes. Named a 2013 “Next 20” Emerging Brand by Nation’s Restaurant News, a 2014 Top Franchise Value by FSR Magazine and the recipient of the 2014 Menu Masters Award for Best Healthful Innovation for its Quinoa Power Bowl, First Watch is the largest and fastest-growing daytime-only restaurant concept in the U.S. with more than 120 restaurants in 17 states. It also operates 19 restaurants under The Good Egg name in Arizona and one Bread & Company restaurant in Nashville. For more information, follow First Watch on Twitter, like it on Facebook and visit www.firstwatch.com.