First Watch Named “Best Brunch” in Two Cities



First Watch, the daytime-only Breakfast, Brunch and Lunch restaurant concept, was recently awarded Best Brunch by reader’s choice in the Orlando Sentinel 14th annual Foodie Awards and was also listed as Best Brunches in Town – after less than one year in business – by Nashville Lifestyles Magazine.

Presently, there are six First Watch locations in the Orlando area and one Nashville location, which opened fall 2011.

A recipient of more than 200 Best Breakfast and Best Brunch accolades nationwide, First Watch offers traditional favorites such as omelets, pancakes, sandwiches and salads, to unique specialty items like the fan-favorite Chickichanga and Fresh Fruit Crepes. The daytime café has won Best Brunch in Florida Monthly Magazine, Creative Loafing Reader’s Poll (2010), Sarasota Magazine (2010), Bradenton Herald Reader’s Choice (2009), Gulfshore Life (2009-2010), Orlando Magazine (2010-2011), Orlando Sentinel (2010), City Beat Cincinnati (2009-2010), Cleveland Magazine (2011), Riverfront Times (2009-2010), The Pitch (2008-2010), Great Tulsa Reporting Newspapers (2011) and more.

For almost 30 years, First Watch has specialized in award-winning, made-to-order Breakfast, Brunch and Lunch creations using only the freshest ingredients. Headquartered in Bradenton, Fla., the restaurant currently employs more than 2,500 people in more than 90 existing restaurants in 13 states.

First Watch recently opened new restaurants in Oklahoma City, Nashville and Milwaukee. The café is expected to grow to 115 restaurants by the end of 2012. Each restaurant will employ approximately 25 people. All First Watch restaurants are open daily from 7 a.m. to 2:30 p.m.

First Watch has specialized in award-winning, made-to-order Breakfast, Brunch and Lunch for nearly 30 years. A recipient of more than 200 “Best Breakfast” and “Best Brunch” accolades, First Watch offers traditional favorites such as omelets, pancakes, sandwiches and salads, to unique specialty items like the fan-favorite Chickichanga and Fresh Fruit Crepes. It is currently the largest and fastest-growing daytime-only restaurant concept in the U.S. with nearly 100 restaurants in 13 states and additional units under development as part of the Bradenton, FL-based company’s aggressive growth strategy.  For more information, visit www.firstwatch.com.