Red Alpha Holding LLC will open the state’s first Newk’s in 2017
Newk’s Eatery, the fast casual restaurant known for its culinary-driven menu and open kitchen, is expanding into Virginia with the company’s latest development agreement to open 10 locations in Fairfax and Arlington counties over the next six years.
Red Alpha Holding LLC, a long-time successful Five Guys multi-unit operator with 10 years in restaurant development and management, will open its first Newk’s Eatery next year.
“Red Alpha Holding is based in northern Virginia and has the operational experience and commitment to excellence that makes them an ideal partner as we grow into this market,” said Newk’s Chief Development Officer Chris Cheek. “Virginia is an important bridge territory between our North Carolina and Maryland franchisees, and we are confident the Red Alpha team will successfully introduce our brand to diners here.”
Now in its 12th year of business, Newk’s serves made-from-scratch sandwiches, salads, soups and artisan pizzas using fresh and flavorful ingredients, accompanied by a unique level of service and Southern hospitality.
“Newk’s open kitchens, commitment to quality ingredients and ongoing innovation make it a perfect option for northern Virginia’s discerning customer base,” said John Nguyen of Red Alpha Holding. “With aggressive expansion plans, a growing brand presence and a new design, the chain is quickly becoming a sought-after brand for customers, franchisees and landlords.”
Red Alpha Holding is the third multi-unit franchisee to sign with Newk’s in 2016. Combined, the new franchisees will open more than 30 new restaurants in the next four years, consistent with Newk’s goal to reach 200 units by 2019.
For more information on Newk’s and its franchise opportunities, visit www.newks.com/franchise.
Based in Jackson, Mississippi, Newk’s Eatery is leading the next generation of fast casual with its culinary-driven menu prepared in Newk’s open-view kitchens, featuring made-from-scratch soups, fresh tossed salads, artisan pizzas, hot toasted sandwiches and desserts. Founded in 2004, Newk’s currently operates and franchises more than 100 units in 13 states and is gaining national attention for its accelerated growth and commitment to community. The newest Newk’s restaurants feature a “Generation 2” design, presenting a fresh, on-trend look for the brand while maintaining the company’s signature warmth and open-view kitchen. FastCasual.com named Newk’s among its Top 50 “Movers and Shakers” in 2015 and 2016, while Franchise Times magazine ranked Newk’s among its top “Fast and Serious” franchise brands for the second year in a row, and Technomic listed Newk’s in its Top 500 Chain Restaurant Report. Also recently, the brand was named among NRN’s Top 200 and Top 5 Fastest-Growing Chains, along with Restaurant Business’ Top 40 Fast-Casual Chains. For more information, visit Newks.com, join the Roundtable Club or follow Newk’s on Facebook, Instagram and Twitter.