Yam Yam To Go will be expanding to the Middle East beginning in 2014. The carry-out Asian fusion restaurant has signed a master franchise agreement facilitated by World Franchise Associates who specialize in global expansion for franchises. The major deal took over a year to complete, from September 2012 to the final agreement signing in October 2013.
The master franchise agreement includes the right to sub franchise, and will bring Yam Yam To Go to the Kingdom of Saudi Arabia, the United Arab Emirates, Qatar, Bahrain, Lebanon, Oman, Kuwait and Turkey. Yam Yam To Go Director Pieter Slootweg and CEO Henri Froeling worked with WFA North American COO Martin Hancock on the deal. The company’s grand opening will take place in Abu Dhabi in January 2014.