Franchise Brand Brings in Experienced Entrepreneur and Operations Manager to Strengthen Culture
Famous Toastery, a 25-unit better brunch franchise brand known for its “Famously Fresh” menu, announced the hiring of Rob Sterioti as its new Vice President of Operations for the brand.
In Sterioti’s new role, he will work to strengthen profitability through menu efficiencies by using best practices in restaurant technology and the latest software. His position will also help push the catering program forward as the brand looks to remodel and reinvigorate additional revenue streams. As the Vice President of Operations, one of Sterioti’s primary goals will be to continue building on the “people first” culture concept for both staff and guests.
“I am so excited to be joining a growing brand that has set a new standard for franchisees and the employee experience,” said Rob Sterioti, Vice President of Operations for Famous Toastery. “I’ve always enjoyed the social atmosphere of restaurants, both working with the team and experiencing it as a guest, and the Famous Toastery experience is top-notch on both sides of the spectrum.”
Sterioti has been in the franchise space since 2001, starting as a multi-unit franchisee with Quiznos Subs. He then became Quiznos Sub’s Director of Operations for the Chicago Area Developer and later joined the corporate team as a Regional Operations Manager. He has also served as the Director of Operations for the Midwest Area Developer of Hurricane Grill and Wings.
The franchising veteran then moved on to MOOYAH Burgers, Fries and Shakes, where he worked directly with team members as the Corporate Training Officer. He would later work directly with franchisees as a Franchise Operations Manager before becoming the Director of New Restaurant Openings for the brand.
“Welcoming Rob to our franchising team has been easy thanks to his extensive experience working with up-and-coming restaurant franchises,” said Mike Sebazco, President of Famous Toastery. “At Famous Toastery, he is set to build on and expand our ‘people first’ mentality and culture that we have been building since the brand’s inception 18 years ago.”
Famous Toastery operates in three different states, has six locations in development, projects to have 26 locations operating by the end of 2023, as well open five additional locations in 2024. The brand aims to bring brunch, enjoyable hospitality, and community under one roof to other markets in the country with the help of new and existing franchise owners. With an emphasis on perfecting classic breakfast and lunch items and cultivating fun beverages, Famous Toastery not only owns brunch, it makes it Famous.