Fast-casual brand will donate proceeds and invite guests to honor loved ones with in-store tribute wall
This October, FUSIAN is inviting guests to turn their rolls pink for a purpose. For every sushi roll made with a pink soy wrap, the brand will donate $1 to the Breast Cancer Fund of Ohio (BCFO).
In partnership with BCFO, one hundred percent of donations collected by FUSIAN will go to breast cancer treatment, keeping patients focused on healing while ensuring assistance stays local. Inside restaurants, guests can also share that same spirit of support by leaving handwritten messages on pink post-it notes, creating a wall of encouragement that honors survivors and loved ones while giving a visible voice to the cause.
“We want to do something that feels authentic to FUSIAN and is genuinely impactful, as everyone knows someone who has been affected by breast cancer,” said Stephan Harman, co-founder of FUSIAN. “By choosing a pink roll, our guests have the power to support the strength and resilience of patients right here in Ohio.”
FUSIAN is known for its quality-forward, signature 10-piece rolls like Spicy Tuna, Crispy Shrimp and the creative PB+J, as well as a build-your-own menu of rolls, bowls and salads made with directly sourced proteins, vibrant veggies and house-made sauces like creamy togarashi and chili ponzu. The menu offers gluten-free, vegetarian and vegan options, making sushi accessible to all tastes and lifestyles.
To find the nearest FUSIAN or learn more about how to participate, visit FUSIAN.com.
Founded in 2010 by childhood friends Zach and Josh Weprin and Stephan Harman, FUSIAN is an Ohio-based fast-casual sushi concept that redefines traditional sushi with a customizable, ingredient-first approach. With seven locations in Cincinnati, Columbus, Dayton and Toledo, FUSIAN is on a mission to make sushi more accessible, sustainable and community-driven.