Hash Kitchen is greeting the new year with a refreshed menu designed to balance guest wellness goals with the brand’s signature indulgent flair. This latest rollout features a strategic mix of nutrient-dense beverages and creative limited-time dishes, alongside a new digital loyalty program aimed at enhancing the guest experience.
A Balance of Wellness and Indulgence
The new lineup prioritizes “balance by design,” offering guests the ability to choose between functional, feel-good options and playful comfort food favorites.
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Wellness-Forward Beverages: Guests can start their morning with an Ube Matcha Latte or Ube Latte, served hot or iced. For those seeking fresh-pressed nutrients, the menu now includes “Sassy Greens” – a blend of apple, celery, cucumber, kale, collards, and lemon – and “Spicy Ginger” featuring pineapple.
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Functional Boosts: The beverage experience can be further customized with immunity shots like “Glow Up” and “Immune AF,” both containing ginger and probiotics. Additionally, any drink can be upgraded with “Electro Boost” for added magnesium, potassium, and sodium.
Signature Bold Dishes
For guests looking to indulge, Hash Kitchen has introduced several standout limited-time offerings:
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Chick Magnet: A pickle-brined chicken breast encrusted in Frosted Flakes and topped with spicy pickle slaw on a brioche bun.
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Hashouka: A house-made twist on Shakshouka featuring creamy potatoes, tomato sauce, and a poached egg with sourdough for dipping.
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Mexicana Pupusas: Chorizo and mozzarella-filled pupusas served with charro beans, two fried eggs, and escabeche.
“We’re all about starting the year right – fun, flavor, and a little wellness thrown in for good measure,” said Joey Maggiore, executive chef and founder of Hash Kitchen. “Whether you’re here for fresh juices or ready to dive into something indulgent, we want guests to feel good about their choices.”
Enhanced Hours and Rewards
To encourage guests to linger, Hash Kitchen has updated its operating hours. The restaurant is now open from 7 a.m. to 2:30 p.m. on weekdays and 7 a.m. to 4 p.m. on weekends.
Additionally, the brand has officially launched the HK Pass, a new loyalty program available via the App Store and Google Play. The program allows frequent diners to earn points on every visit and unlock exclusive discounts and passholder-only perks.
To learn more, visit HashKitchen.com.