The company is seeking to add new franchise locations throughout its home state of Iowa, expanding outwards to the rest of the U.S.
The Burrito Factory, a fun fast-casual franchise known for its authentic Mexican flavors and high energy ambiance, has just announced the nationwide launch of its franchise opportunity. As part of its strategic expansion plan, the company is initially seeking new franchise territories within its home state of Iowa, eventually aiming to plant new locations throughout the entire United States.
“This is a very exciting time for us. We have created an approachable model that is simple to operate and really very fun to own. We are open to all areas of the U.S. and can’t wait to welcome our first franchisees very soon,” stated Maximina Mendoza, owner of The Burrito Factory.
Located in Muscatine, Iowa, The Burrito Factory opened its doors in 2018 and is known locally for its authentic Mexican tastes. The restaurant takes pride in genuine home cooking, featuring its own homemade tortilla dough, fresh-cut veggies, and housemade salsa. With a prominent location offering a variety of burritos, nachos, quesadillas, and more — all made with the freshest ingredients —The Burrito Factory has become a local favorite. The franchise’s number one seller, the Wet Burrito, is a crowd favorite, offering a delicious combination of your choice of meat and nearly 20 add-ins, all smothered in a signature queso. The model is fun, trendy, and convenient, with operations finely tuned after six years in business.
Mendoza elaborated on her excitement about this new chapter in the company’s growth.
“Mexican food is a top seller in the United States, earning billions each year. We have created a wonderful opportunity for entrepreneurs to step into a proven, profitable model that boasts authentic Mexican flavors and menu items. The sky’s the limit for franchisees, and we can’t wait to see where this business can take them,” she said.
As a matter of fact, Mexican restaurants had an estimated worth of $89.8 billion in 2023, according to research firm IbisWorld. Entrepreneurs interested in joining The Burrito Factory family will find a well-structured franchise model designed for success, says Mendoza.
“Our brand has been set up to stand out and sustain no matter the area it’s in. We offer a robust support system that includes marketing guidance, brand resources, comprehensive initial training, ongoing education, and operational support,” she commented.
For more information about franchising opportunities with The Burrito Factory, visit TheBurritoFactoryFranchise.com.
The Burrito Factory is an Iowa-based fast-casual franchise specializing in authentic Mexican fare, all handcrafted with traditional recipes and high-quality ingredients. To learn more about The Burrito Factory visit TheBurritoFactoryIA.com. For franchise inquiry, visit TheBurritoFactoryFranchise.com.