Nick the Greek Strengthens Southern California Presence With Irvine Opening

Nick the Greek Strengthens Southern California Presence With Irvine Opening
Nick the Greek Now Open in Irvine, California

Leading Greek Street Food Brand Opens Fourth Orange County Location

Nick the Greek Strengthens Southern California Presence With Irvine OpeningNick the Greek, the West Coast-based chain serving up authentic Greek street food, has proudly opened in Irvine, California. The newest restaurant is owned and operated by experienced franchisee Kaushik Patel, who owns three other Nick the Greek locations in Southern California. Following the successful opening in Yorba Linda last year, the Irvine restaurant marks the brand’s fourth location in Orange County, further expanding Nick the Greek’s Golden State footprint. With more than 80 locations in operation and dozens more in development, Nick the Greek is poised to reach 100 restaurants systemwide by the end of 2025, highlighting the growing demand for high-quality Greek street food across the U.S.

“As an owner of four Nick the Greek locations, the brand is unrivaled in meeting the demand for quality-driven Greek street food among consumers with its made-to-order menu, fresh vegetables and authentic Greek flavors,” said Patel. “Our Orange County patrons are always coming back for more and I’m excited to show the community that ‘the best things in life are Greek!’”

Established in 2014 by cousins Big Nick, Little Nick and Baby Nick Tsigaris – all named after their grandfather per Greek tradition – Nick the Greek satisfies the desire for healthy, flavorful and authentic Greek cuisine in a fast casual environment without compromising quality. Drawing from two generations of restaurant entrepreneurship and countless visits to Greece, the street food-inspired menu boasts flavorful gyro meats cooked in-house on a traditional vertical rotisserie, charbroiled souvlaki skewers, zesty sauces, fresh vegetables and authentic Greek treats including baklava and loukoumades. In meeting the high demand for Greek street food, Nick the Greek has carved out a niche for itself in the ultra-competitive fast casual space – a differentiator that has proven to be critical to the brand’s rapid growth.

Nick the Greek has greatly accelerated expansion efforts in recent years, adding dozens of new locations and increasing its store count by nearly 100 percent since 2021. Today, guests can find Nick the Greek restaurants throughout seven states, including California, Nevada, Arizona, Texas, Kansas, Missouri and Utah. By strategically establishing locations in high-visibility downtown metro areas, Nick the Greek has reached large audiences and steadily developed a diverse and devoted fan base. The brand has identified key markets throughout the Western U.S. and is seeking franchise partners interested in expanding their portfolios with a progressive fast casual brand on the rise.

Nick the Greek’s Irvine restaurant is located at 15333 Culver Drive, Suite 450, and can be reached by telephone at (949) 978-4680. The restaurant is open daily from 11 a.m. to 9:30 p.m. For additional information about Nick the Greek, visit NickTheGreek.com.

Founded in 2014 by three cousins – Big Nick, Little Nick and Baby Nick Tsigaris, all named after their grandfather per Greek tradition, Nick the Greek is a family-friendly fast casual restaurant offering authentic Greek street food. Specializing in gyros and souvlaki, the menu features flavorful rotisserie meats, charbroiled skewers, zesty sauces and the freshest vegetables. The brand boasts over 80 locations throughout California, Arizona, Nevada, Texas, and Kansas, with dozens more in the works across the Western United States. With streamlined operations, a menu focused on quality, sleek restaurant design and high consumer demand for fresh, authentic Greek flavors, Nick the Greek is primed for expansion over the next several years. For more information, visit NickTheGreek.com.

YTG Enterprises was founded by Anil Yadav, an experienced, multi-brand franchisee. YTG acquired Nick the Greek in late 2022, joining its existing portfolio comprised of Jack in the Box, TGI Fridays, Denny’s and popular Texas-based Mexican chain, Taco Cabana.