Tag Archive | John Maguire

Friendly’s promotes comeback story in ad campaign

In a recent television commercial, upbeat chief executive John Maguire tells viewers that Friendly’s Ice Cream is “back” and urges customers to give the restaurants another shot. He even promises to tear up the bill if they leave disappointed. The 30-second pitch is among the latest attempts to turn the […]

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Friendly’s Celebrates Veteran’s Day with Free Breakfast for Veterans and Active Military

Select Friendly’s restaurants across the East Coast will offer free breakfast to veterans and active military on Veteran’s Day, Monday, November 11, 2013. To honor those who have served our country, participating Friendly’s restaurants in Connecticut, Delaware, Florida, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Ohio, Pennsylvania, Rhode […]

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Steve C. Weigel Joins Friendly’s Ice Cream, LLC as Executive Vice President and Chief Operating Officer

Friendly’s Ice Cream, LLC announced that Steven C. Weigel, a seasoned restaurant executive who most recently served as COO of Tom’s Urban 24, has joined the company as Executive Vice President and Chief Operating Officer. In his role as COO at Tom’s Urban 24, Weigel was responsible for strategy, building […]

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Friendly’s Celebrates the Veteran’s Day Holiday With a Hero-Sized Breakfast on the House for the Nation’s Military

In the spirit of Veteran’s Day celebrations on November 12, Friendly’s restaurants invite active members of the military and military veterans to come in and enjoy a complimentary Big-Two-Do Breakfast and coffee until 11:00 am — as a thank-you for their service. “The men and women in uniform who serve […]

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Friendly’s Dishes Out More Than $460,000 to Easter Seals

Friendly’s Ice Cream, LLC announced that its company-wide ‘Cones for Kids’ campaign raised $461,919 for Easter Seals Camp Friendly’s, funding life-changing camp opportunities for children with disabilities. Friendly’s has raised more than $27 million for Easter Seals since it began the ‘Cones for Kids’ campaign in 1981. “Friendly’s caring and […]

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Maguire Named CEO of Friendly’s Ice Cream

Friendly’s Ice Cream, LLC, the operator of Friendly’s restaurants and a distributor of ice cream products in leading supermarkets, today announced that John M. Maguire, has been named Chief Executive Officer of the Company. Maguire is an experienced executive with more than two decades of experience in fast casual restaurant […]

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